GE Campinas Infrastructure Upgrades to Bring Reliable and Efficient Electrification Products to Customers

  • $5 million dollars are invested into GE’s Power Conversion business’ Campinas site for facility upgrades and new product launches

Paris – 19 November – GE’s Power Conversion business recently committed $5 million dollars towards its Campinas site, Brazil, for infrastructure upgrades and installing new rotating machinery equipment. The investment forms GE’s firm commitment to continue to serve its Americas’ customers, as well as global customers, with more reliable and efficient electrical solutions for industrial applications.

This initiative will help to upgrade the facility to continue to strengthen the company’s competitive edge in today’s industrial electrification market. Lean manufacturing – a performance improvement program that manifested into lean thinking, lean design and lean management – will be adopted to enable more efficient and productive manufacturing process in the Campinas site.

The investment will also help launching the new C7 next generation induction motors, which will have enhanced power density and efficiency compared to its legacy lines. Customers in oil & gas and general industries will be able to benefit from energy savings and thus a reduced carbon footprint for their industrial projects. 

“Supporting the next generation of our core products, and upgrading our facility to meet the world-class manufacturing capability, are in line with our continuous strategy to bring electrification solutions to our customers and enable energy projects worldwide,” said Rodrigo Elias, Managing Director, GE’s Power Conversion business, Latin America.

The Campinas factory has a track record of providing electric induction and synchronous motors and generators to customers. It has a large installed base in the US and South American oil & gas market, as well as in power industry, mining, and general industries across the continent. Among many, some recent landmark projects supported by the facility include:

  • GE replaced the electric equipment for upgrading one of the largest and oldest steel plants in Brazil by Companhia Siderúrgica Nacional
  • GE was chosen to replace and power up all semi-autogenous grinding mill synchronous motors in a copper mine in Chile


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